For car dealership groups
Car dealership review management: the deal is read before the visit.
Locationes is a multi-location Google Business Profile platform for dealer groups. It keeps each showroom's hours, departments and photos complete, answers sales and service reviews from one inbox, and tracks the used-car searches each rooftop appears for.
Last updated:
- Reply queue
- Sales and service reviews in one queue, per showroom.
- Hours
- Ten profile checks per rooftop, each with a fix.
- Profiles
- Removed reviews archived and counted by star.
- Visibility
- Used-car searches tracked city by city.
The problem
A showroom is two businesses behind one listing.
The sales review is about a trade-in figure, a finance conversation or a car that was not ready at the agreed time. The service review is about a waiting room, a part on backorder or an invoice that did not match the quote. Google files both under the same address, and the person reading them at 22:00 does not separate the two. The second problem is scale. A group with twelve rooftops runs twelve sets of opening hours, several brands, seasonal Saturday hours and a used-car forecourt that changes weekly. One profile showing last year's hours costs a visit, and the review that follows is about the wrong car, the wrong person or the wrong branch.
Nobody has time to check twelve listings by hand.
What it does
Three jobs, in your sector's language.
No generic feature list. The parts of the product that matter when the queue is long and the hours differ.
- Reviews
-
One inbox for sales and service, with replies that do not confirm a deal.
Every review lands in the same queue and is tagged to its rooftop. Templates cover trade-in questions, finance follow-ups, service waiting time and parts delays, and translation handles a review in a language the sales team does not read.
- Profiles
-
A profile that matches the forecourt.
Ten checks per location cover hours, phone, services, photos, description and primary category, each with a fix. Saturday hours, a new charging point or a change of franchise can be applied in bulk, and the audit lists the rooftops where the change did not land.
- Visibility
-
Numbers per rooftop, not per brand.
Rating breakdown shows the 1–2★ share and the average time to answer a negative. Keyword performance shows which showrooms appear for "used car dealer" in their own city, and the deleted review archive keeps the reviews Google removes.
Example scenario
Example scenario
Illustrative example, not a customer story.
A group runs nine showrooms under two brands. The marketing lead opens the action list on Monday: seven unanswered negatives, four of them about service waiting time at the same site, plus two profiles still showing winter Saturday hours. She sends the seven replies to the two service managers with a template attached, then applies the summer hours to all nine locations in one edit. The audit shows one rooftop where the update failed, and she fixes it before lunch.
Three weeks later a one-star review describes a trade-in figure that changed on the day of collection. The reply thanks the customer, apologises for the surprise and asks them to call the showroom. It does not mention the car, the figure or the sale. When the review disappears a month later, the archive still holds it and the removal report counts it by star.
- Unanswered negatives
- 24
- In two supplier-linked branches
- 9
- Hours edits flagged by Google
- 1
- Branches on late-night hours
- 14
Figures belong to the example above.
Related
Related pages
Features, sectors and reading that share the same work.
See it with your own locations
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